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Sunday, July 27, 2014

Quaint: The Red Envelope (27 Jul 14 by gins)

My last two postings on retail - Big Data and Big Retail, and Big Data and Big Retail Redux - had me thinking about another well-known company and its 'factories.'  A decade from now, when you're trying to explain the original Netflix business model to your son or daughter...

See, they take movies that start out as just 'electronic' bits, and stamp them onto plastic disks.  So the bits are now 'physical.'   In large factories scattered across the country they then stuff these disks into paper envelopes, and send them on their way via planes and trucks, all using gasoline, until they arrive at the subscriber.   She takes the plastic disk, puts it in a DVD player, and those physical bits are now converted back into electronic bits and displayed.   When finished, she puts the disk back in the envelope, sending it back to the factory.

Yeah dad.... quit the BS.... people couldn't be <that> stupid.....

Physical Bits on DVD
From Netflix
From Netflix






Big Data and Big Retail Redux: The Last Mile Revolution and the Third Wave (15 Jul 14 by gins)

Link to original posting at insights.wired.com